Channel 4 documentary series One Born Every Minute will be axed after nine years of the show creating 11 series.
The once-popular series, which takes a look at women giving birth in maternity wards across the UK, will be scrapped because of a fall in ratings.
The show, which won a BAFTA in 2010, was only watched by around 600,000 viewers in 2018.
During its prime, the series pulled in more than five million fans to watch the drama unfold in delivery suites across the nation.
But after ten years and more than 250 babies born on the programme, producers won’t be creating new episodes.
“It used to be one of Channel 4’s most popular formats but it seems as if it’s had its day,” an ITV source told The Sun. “Viewers have slowly had enough of watching women give birth.
“They’ve dragged out the story of childbirth for as long as they believe possible and want to start working on newer formats for younger audiences.
“It’s a real shame as it has been a huge part of Channel 4. But there is no point flogging a dead horse.”
When the show first aired it had a successful start, winning a BAFTA for the best factual series.
The popularity of the show saw Comic Relief creating a spoof mini-episode of the show in 2013.
Producers also created One Born Every Minute: The Babies Revisited in 2016 and I Was Born on One Born, where children born on the show were filmed watching their births back.
The format of the show has inspired several other shows across the world including America, France and Spain who all have their own versions of the programme.
A number of shows in the UK about the miracle of birth have since been created including The Arrival and Emma Willis: Delivering Babies.
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